Docs/Reference/Economics
Economics
How customer-paid USDC fees, relayer incentives, brand revenue share, and marketplace royalties fit together.
Fee surfaces#
Loyfin aligns customers, brands, relayers, and the protocol around successful reward activity.
| Surface | Who earns | When it applies |
|---|---|---|
| Issuance fee | Brand, protocol, relayer | Paid in USDC by the customer receiving the issuance. |
| Redemption fee | Brand, protocol, relayer | Paid in USDC by the customer redeeming the reward. |
| Marketplace royalty | Brand receiver, protocol | Collected when marketplaces honor the program royalty configuration. |
Design rules#
- Brands should choose rewards customers understand without protocol knowledge.
- Relayer fees should make submission worthwhile during normal network conditions without making relayers front customer fees.
- Revenue share is tied to successful reward activity, not passive custody.